About the Team/Role We are seeking a talented Content Marketing Specialist to join our dynamic marketing team. The ideal candidate is a creative thinker with a passion for storytelling and a strong understanding of digital content marketing strategies. The Content Marketing Strategist will be responsible for creating engaging content across various platforms to drive brand awareness and engagement. How you'll make an impact Develop and execute content marketing that aligns with business strategies and educates/resonates with WEX's prospective buyers. Research and create compelling content for blogs (and occasionally social media) Research, interview and write customer case studies Collaborate with the demand generation marketing team to prioritize and develop innovative top-of-funnel thought leadership Monitor and analyze content performance metrics to optimize strategies (Google Analytics, Keywords, SEO, etc.) Stay up-to-date with industry trends and best practices in content marketing Potential for podcast interview outline development and production We are crafting content to increase visits to our site with the goal of building brand awareness, establishing thought leadership, and increasing conversions/customer base. You’ll have an opportunity to collaborate with subject matter experts across WEX to develop new, engaging ways to tell our story and drive traffic to WEXinc. Experience you'll bring Bachelor's degree in Marketing, Communications, or related field 2 years of experience in content marketing or related field Strong copywriting and editing skills Proficiency in digital content marketing tools and platforms Excellent communication and organizational skills Ability to work independently and collaborate with a team The base pay range represents the anticipated low and high end of the pay range for this position. Actual pay rates will vary and will be based on various factors, such as your qualifications, skills, competencies, and proficiency for the role. Base pay is one component of WEX's total compensation package. Most sales positions are eligible for commission under the terms of an applicable plan. Non-sales roles are typically eligible for a quarterly or annual bonus based on their role and applicable plan. WEX's comprehensive and market competitive benefits are designed to support your personal and professional well-being. Benefits include health, dental and vision insurances, retirement savings plan, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more. For more information, check out the "About Us" section. Salary Pay Range: $54,000.00 - $72,000.00 WEX is a global commerce platform that helps businesses solve for operational complexities like employee benefits, managing and mobilizing fleets, and streamlining payments. With over 6,500 employees, we work with large and small companies in more than 200 countries and territories, and can tailor our services to meet the unique needs of their businesses. We hire people who share our passion for continuous innovation and client service that is unparalleled in the industry. Offering comprehensive and market competitive benefits, our offerings are designed to support your personal and professional well-being. If you’re looking for a growing career - come be part of WEX today. To learn more about our employee benefits, please click here. WEX is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, sexual orientation, gender identity, protected veteran status, disability or other protected status. WEX promotes a drug-free workplace. Qualified individuals with a disability have the right to request a reasonable accommodation. If you require a reasonable accommodation as a result of your disability at any point in the job application process, please submit your request through our Reasonable Accommodation Request Form. This form is for accommodation requests only and cannot be used to inquire about the status of applications.